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- Wiley
More About This Title Sales Badassery: Kick Ass. Take Names. Crush the Competition
English
Turn the tables on the social dynamics of sales—stop chasing prospects and start closing deals
Sales Badassery: Kick Ass. Take Names. Crush the Competition is a no-nonsense guide to transforming your entire attitude to sales, turning the old way of doing things on its head to shift all the power to you. The common myth of sales strategy tells you to approach a prospect from a position of deference—they hold the superior position, forcing you to supplicate, beg, make undue concessions, and be at their beck and call during and after the sale. This indispensable work shows you that levelling the playing field is not enough, you need to slant it in your direction. The innovative Sales Badassery philosophy enables you to turn yourself into an unstoppable sales powerhouse, taking no prisoners along the way.
Best-selling author Frank Rumbauskas has distilled years of successful sales experience into an effective sales philosophy. This invaluable book provides the tools and guidance for transforming ordinary salespeople into top-level businesspersons. Regardless of what you sell, the proven techniques of this essential resource will empower you to:
- Transform yourself into a Sales Badass, respected by your customers and feared by your competitors
- Stop sucking up to your prospects and never accept the word “no”
- Adopt a zero-tolerance policy for disrespectful and unreasonable customers
- Convert customers into colleagues to expand your contacts and increase referrals
Sales Badassery: Kick Ass. Take Names. Crush the Competition is a must-read for everyone tired of chasing prospects and selling their souls for the sake of a sale. This transformative approach to sales will enable you leverage your power, conquer your competitors, and steer your goals in the direction you always wanted.
English
FRANK J. RUMBAUSKAS is the author of Selling Sucks, The Never Cold Call Again Online Playbook, and the New York Times bestseller Never Cold Call Again! Frank spent the first half of his sales career cold calling. Finally, after years of effort, he perfected a system of lead-generation techniques that catapulted him to the top of sales at Lucent Technologies, and has since changed the lives of countless salespeople around the world.
English
Preface
Chapter 1: Sales Badasses Are Instantly Likeable
Chapter 2: Sales Badasses Never Dress Like Shit
Chapter 3: Sales Badasses Never Chase or Beg
Chapter 4: Sales Badasses Always Assume They’ll Win
Chapter 5: Sales Badasses Are Powerful To The Very End
Chapter 6: Why “Selling” Is A Loser’s Strategy
Chapter 7: Boldness is for Losers: Sales Badassery Self-Confidence
Chapter 8: Sales Badasses NEVER Seek Approval
Chapter 9: Sales Badasses Are Human Lie Detectors
Chapter 10: Persuasion, The Sales Badassery Way
Chapter 11: How to Become a PROMINENT Sales Badass
Chapter 12: Networking, The Sales Badassery Way
Chapter 13: Sales Badasses Think BIG!
Epilogue
Acknowledgments
About the Author
Index
