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- Wiley
More About This Title The Supernova Multiplier: 7 Strategies for Financial Advisors to Grow Their Practices
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Take your Supernova practice to even greater heights of performance and profitability
The Supernova Multiplier provides expert guidance to the revolutionary wealth management model that has transformed the lives and businesses of financial professionals worldwide. The innovative Supernova method enables financial advisors to rapidly grow their business, efficiently manage time, and maximize client satisfaction. The Five Stars of the Supernova model—Segmentation, Organization, Planning, Acquisition, and Leadership—provide financial advisors with the tools and knowledge to propel their practices to new heights of performance.
The acknowledged pioneer of the Supernova model, author Rob Knapp offers in-depth examination of every aspect of the Supernova model, from client experience to leadership development. This invaluable resource addresses significant issues facing disciples of the model, including areas of chronic underperformance, and delivers proven solutions that financial advisors can integrate into their practices. Detailed coverage of core elements, such as the Rule of Reciprocity, Gap Analysis and the Five Star Model, promotes critical analysis of advisor performance and builds the foundation for precise alignment to the essential Supernova principles.
This indispensable book empowers current and prospective Supernova practitioners to:
- Build and optimize an efficient and profitable Supernova advisory practice
- Structure your practice around high-value activities that increase revenue and grow your business
- Maintain a predictable schedule of meaningful client contact
- Develop and implement proactive planning strategies with your team and client base.
The Supernova model is not complex, but requires sustained and disciplined effort to achieve best results. The Supernova Multiplier: 7 Strategies for Financial Advisors to Grow Their Practices is the key to unlocking remarkable results and sustained achievement in advisory practices across the financial management industry that will differentiate you and your practice from the ordinary into the extraordinary.
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ROB KNAPP is a former Managing Director of Merrill Lynch, where he was widely recognized as an innovator, and the architect of the Supernova model. His book The Supernova Advisor received much acclaim across the academic and professional finance worlds and is now the subject of a Harvard Case Study. Earlier this year he co-authored Supernova Advisory Teams: A Pathway to Excellence, with Curtis Brown. This critically acclaimed book on team building for the financial industry is a much-needed formula for creating teams.
Rob's passion for coaching talented individuals to reach exceptional levels of performance has solidified his reputation throughout the financial services sector as a visionary and creative leader. He created Supernova Consulting Group to improve the client experience worldwide.
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Foreword vii
Acknowledgments ix
Introduction xi
Chapter 1 Hitting the Wall: The Why Behind The Supernova Multiplier 1
Chapter 2 Organize and Operate: Raising Our Productivity by Maximizing Our Efficiency 15
Chapter 3 Giving More and Keeping Score 37
Chapter 4 90 Days 90 Prospects 57
Chapter 5 Using Centers of Influence to Grow Your Practice 65
Chapter 6 Niches 81
Chapter 7 Mastermind Groups 95
Chapter 8 Niche Mastermind Groups—A Radical Idea 109
Chapter 9 Giving to Give 121
Chapter 10 Leveraging Social Media 137
Chapter 11 Leveraging Debt to Your Client’s Advantage 149
Chapter 12 The Art of Asking for and Getting Introductions 159
Chapter 13 The Branch Manager’s Role as a Supernova Multiplier 179
Enthusiastically Endorsed Resources 191
Index 193