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- Wiley
More About This Title Simpleology: The Simple Science of Getting What You Want
English
Simpleology proves that success and happiness are easier to achieve than most people think they are. In fact, people can almost guarantee their own success simply by following a few simple rules. These "5 Laws of Simpleology" aren't new; they've been around forever. Throughout history, these 5 laws have helped the world's greatest minds amass fortunes and forge new paths. But until now, no one has committed them to paper in so simple and straightforward a style as Mark Joyner has here. Applicable to any challenge or goal and irrefutably commonsense, these 5 laws form the basis for almost any successful person or endeavor. Simpleology explains the 5 laws in detail and shows readers how to apply them to every aspect of their lives.
English
Mark Joyner? (Auckland, New Zealand)? is one of the most well-known leading authorities on Internet marketing. He was the CEO of Aesop Marketing Corporation, and was the pioneer of many of the biggest trends on the Internet today.? He's generally recognized as the first person to popularize e-books and launched the first ad tracking service on the Internet. Mark is the author of two previous books with John Wiley & Sons, The Irresistible Offer in?September 2005? and The Great Formula in March 2006, and has also written 1001 Killer Internet Marketing Tactics and Mindcontrolmarketing.com.
English
Before You Get Started vii
Introduction: Getting What We Want ix
Book I The Asylum 3
Chapter 1 Insanity 5
Chapter 2 Science 9
Chapter 3 The Invisible Walls Around the Asylum 13
Chapter 4 Your Escape Route 27
Book II The Invisible Walls 33
Your Defective Mental Hardware and Other Programming Anomalies that Prevent You from Getting What You Want
Chapter 1 Your Model of the World 35
Chapter 2 Belief 47
Chapter 3 Influence 57
Chapter 4 Language 69
Chapter 5 Name-Calling 83
Chapter 6 Faulty Thinking 89
Chapter 7 Pseudoscience 97
Chapter 8 Disinformation 117
Chapter 9 Focus 133
Chapter 10 Trances 139
Chapter 11 Runaway Brainware 145
Chapter 12 Neural Networking 149
Book III Disposable Reality 155
A New Operating System for the Brain
Chapter 1 Logic 163
Chapter 2 Science (Again) 171
Chapter 3 E-Prime? 175
Chapter 4 Polya 183
Chapter 5 Rules for UMF 187
Book IV simple·ology: The Simple Science of Getting What You Want 207
The Programming Language for Writing Programs that Turn Dreams into Reality
Chapter 1 The First Law of simple·ology: The Law of Straight Lines 215
Chapter 2 The Second Law of simple·ology: The Law of Clear Vision 219
Chapter 3 The Third Law of simple·ology: The Law of Focused Attention 223
Chapter 4 The Fourth Law of simple·ology: The Law of Focused Energy 225
Chapter 5 The Fifth Law of simple·ology: The Inescapability of Action/Reaction 227
Addendum: The Maintenance Plan for Your New Brain 231
Index 235
