Managing Innovation - Integrating Technological,Market & Organizational Change 2e
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More About This Title Managing Innovation - Integrating Technological,Market & Organizational Change 2e

English

JOE TIDD is Professor of Technology and Innovation Management at Science and Technology Policy Research (SPRU) University of Science

JOHN BESSANT is Professor of Technology Management at the Centre for Research in Innovation Management (CENTRIM) at Brighton Business School, University of Brighton

KEITH PAVITT is RM Phillips Professsor of Science and Technology Policy Studies at the Science and Technology Policy Research (SPRU), University of Sussex.

English

Preface.

About the Authors.

PART I: MANAGING FOR INNOVATION.

1. Key Issues in Innovation Management.

2. Innovation as a Management Process.

PART II: TAKING A STRATEGIC APPROACH.

3. Developing the Framework for an Innovation Strategy.

4. Positions: The National and Competitive Environment.

5. Paths: Exploiting Technological Trajectories.

6. Processes: Integration for Strategic Learning.

PART III: ESTABLISHING EFFECTIVE EXTERNAL LINKAGES.

7. Learning from Markets.

8. Learning through Alliances.

PART IV: BUILDING EFFECTIVE IMPLEMENTATION MECHANISMS.

9. Managing the Internal Processes.

10. Learning through Corporate Ventures.

PART V: CREATING THE INNOVATIVE ORGANIZATION.

11. Building the Innovative Organization.

12. Creating Innovative New Firms.

PART VI: ASSESSING AND IMPROVING INNOVATION MANAGEMENT PERFORMANCE.

13. An Integrative Approach To Innovation Management.

Index.
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