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Managing Technological Innovation: Competitive Advantage from Change, Second Edition
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  • Wiley

More About This Title Managing Technological Innovation: Competitive Advantage from Change, Second Edition

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FREDERICK BETZ, PhD, is a professor in the Department of Management of Technological Systems at the University of Maryland University College (UMUC) in College Park.
  • English

English

Preface.

I. TECHNOLOGY IMPERATIVE: (WHY INNOVATION IS A COMPETITIVE FORCE).

1. Technology in Society.

2. Science and Technology Infrastructure.

3. Technology in Economy.

4. Technological Progress.

5. Product System.

6. Product Development Process.

7. Industrial Research and Development.

8. Technology Forecasting.

9. Industrial Dynamics.

10. High-Tech New Businesses.

11. Technology and Ethics.

II. INNOVATION CAPABILITY: (WHAT A BUSINESS NEEDS TO BE INNOVATIVE).

12. Radical Innovation.

13. Research Function.

14. Engineering Function.

15. Information Function.

16. High-Tech Production.

17. High-Tech Marketing.

18. High-Tech Finance.

19. Technical Project Management.

III. TECHNOLOGY STRATEGY: (HOW TO PLAN INNOVATION).

20. Formulating Technology Strategy.

21. Physical Technology.

22. Biological Technology.

23. Information Technology.

24. High-Tech Strategy.

25. Integrating Technology and Business Strategy.

Bibliography.

Index.

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