Reinventing Strategy: Using Strategic Learning toCreate and Sustain Breakthrough Performance
Buy Rights Online Buy Rights

Rights Contact Login For More Details

  • Wiley

More About This Title Reinventing Strategy: Using Strategic Learning toCreate and Sustain Breakthrough Performance

English

WILLIE PIETERSEN was raised in South Africa and received a Rhodes Scholarship to Oxford University. After a period spent in the practice of law, he embarked on an international business career. Between 1974 and 1994, Pietersen ran multibillion-dollar divisions of several major global corporations, including Unilever, The Seagram Company, and Sterling Winthrop. In 1998, Pietersen was named Professor of the Practice of Management at the Columbia University Business School. He serves as an advisor and consultant to many global companies, including Sony, Ericsson, Deloitte & Touche, SAP, and The Chubb Corporation, and is Chairman of the Menlo Park-based think tank Institute for the Future.

English

Acknowledgments.

Foreword.

PROLOGUE: The New Leadership Challenge.

INTRODUCTION: A Journey of Discovery.

CHAPTER 1: The New Playing Field.

CHAPTER 2: The Challenge of Change.

CHAPTER 3: The Search for an Answer.

CHAPTER 4: The Strategic Learning Process.

CHAPTER 5: Winning the Battle for Insight: Doing a Situation Analysis.

CHAPTER 6: Defining Your Focus.

CHAPTER 7: Aligning the Organization.

CHAPTER 8: Transforming the Culture.

CHAPTER 9: Overcoming Resistance to Change.

CHAPTER 10: Implementing and Experimenting.

CHAPTER 11: Strategic Learning as a Path to Personal Growth.

CHAPTER 12: Creating an Environment for Success.

SOURCES.

INDEX.

ABOUT THE AUTHOR.

English

"With today's uncertainties, a sound strategy is not enough for business success. Effective, dynamic leadership is more important than ever in piloting an organization through a constantly shifting environment. In this timely book, Willie Pietersen reveals the profound connections between strategy and leadership, and offers a proven method for strengthening both." --Jim Copeland, Chief Executive Officer, Deloitte & Touche LLP, Deloitte Touche Tohmatsu

"Relatively few people have the knack for creating business strategies that are truly new and effective. What makes these people special can't be bottled-but in Reinventing Strategy, Willie Pietersen comes close. His Strategic Learning method does more to systemize the process of smart strategy creation than any other approach I've seen." --Faith Popcorn, Author, The Popcorn Report

"Take the business savvy of a former CEO, mix in the leading-edge insights of a faculty member at a top business school, garnish generously with crystal-clear writing, and what do you have? Willie Pietersen's Reinventing Strategy--a must for executives in these turbulent times." --Donald C. Hambrick, Samuel Bronfman Professor of Democratic Business Enterprise, Columbia University, Graduate School of Business

loading