The Complete Small Business Guide - A Sourcebookfor New & Small Businesses
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- Wiley
More About This Title The Complete Small Business Guide - A Sourcebookfor New & Small Businesses
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PROFESSOR COLIN BARROW is Head of the Enterprise Group at Cranfield School of Management and Director of the Business Growth and Development Programme, the UK?s most successful programme for entrepreneurs. He is a founder member of Cranfield Creates, the school?s own e-business incubator. He was educated at Sandhurst and took his MBA at Cranfield. He has taught on management development programmes throughout the world and also works as a strategy consultant.
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Preface.
Section 1: Why Small Firms Matter … and Why there is So Much Help on Offer.
Section 2: Sources of General Help and Advice for Small Firms.
Section 3: Business Opportunities.
Section 4: Exploiting High and Not So High Technology.
Section 5: Finding Out about your Market.
Section 6: Raising the Money.
Section 7: Business and the Law.
Section 8: ‘The Knowledge’: Training for Small Business.
Section 9: Opportunities for Young Entrepreneurs.
Section 10: Starting Up Overseas.
Section 11: Preparing the Business Plan.
Section 12: Glossary of Key Business Terms.
Index.
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"…A mightily impressive undertaking which we cannot recommend highly enough…" (Mind Your Own Business, February 2003)
