Planning and Marketing Conferences and Workshops:Tips, Tools, and Techniques (DP11)
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More About This Title Planning and Marketing Conferences and Workshops:Tips, Tools, and Techniques (DP11)
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Introduction: Fourteen Steps to Successful Conferences and Workshops
1. Planning Dynamic Programs: Eighteen Tips for Program Design and Development
2. Reaching Potential Participants: Thirty-Four Tips for Mailing List Selection, Maintenance, and Tracking
3. Establishing a Quality Image: Thirty-One Tips for Graphic Design, Typesetting, and Printing
4. Predicting Costs and Revenues: Twenty-Eight Tips for Developing Accurate and Realistic Budgets
5. Negotiating Favorable Contracts: Seventeen Tips for Securing Meeting Space, Lodging, and Meals
6. Evaluating and Improving Programs: Eighteen Tips for Determining Whether Programs Are Achieving Goals and Expectations
7. Staying on the Cutting Edge: Twenty-Six Tips for Conducting Ongoing Market Research and Analysis
8. Building Professional Knowledge and Skills: Key Resources and Readings for Conference and Workshop Planners
1. Planning Dynamic Programs: Eighteen Tips for Program Design and Development
2. Reaching Potential Participants: Thirty-Four Tips for Mailing List Selection, Maintenance, and Tracking
3. Establishing a Quality Image: Thirty-One Tips for Graphic Design, Typesetting, and Printing
4. Predicting Costs and Revenues: Twenty-Eight Tips for Developing Accurate and Realistic Budgets
5. Negotiating Favorable Contracts: Seventeen Tips for Securing Meeting Space, Lodging, and Meals
6. Evaluating and Improving Programs: Eighteen Tips for Determining Whether Programs Are Achieving Goals and Expectations
7. Staying on the Cutting Edge: Twenty-Six Tips for Conducting Ongoing Market Research and Analysis
8. Building Professional Knowledge and Skills: Key Resources and Readings for Conference and Workshop Planners
