Rights Contact Login For More Details
- Wiley
More About This Title Smashing UX Design
English
James Chudley and Jesmond Allen are User Experience Directors at cxpartners, a user experience consultancy based in Bristol, UK. Between them, they have more than 30 years experience of designing and evaluating digital products for clients who represent the best of the web.
English
PART I: UX PROCESSES AND PROJECTS 1
Chapter 1: Understanding the User-Centered Design Process 3
Chapter 2: Planning UX Projects 23
PART II: UX RESEARCH AND EVALUATION TOOLS AND TECHNIQUES 47
Chapter 3: Planning and Conducting Effective Stakeholder Interviews 49
Chapter 4: Organizing and Running a Successful Requirements Workshop 59
Chapter 5: Planning, Conducting, and Analyzing a Usability Test 73
Chapter 6: Gaining Useful Insights from Competitor Benchmarking 97
Chapter 7: Conducting Effective Contextual Research 105
Chapter 8: Using Analytics to Uncover Interesting User Behavior 113
Chapter 9: Designing, Launching, and Analyzing a Successful Survey 129
Chapter 10: Conducting a Useful Expert Review 143
PART III: UX DESIGN TOOLS AND TECHNIQUES 155
Chapter 11: Planning and Running Successful Ideation Workshops 157
Chapter 12: Creating Task Models and User Journeys That Convey Real User Behavior 173
Chapter 13: Creating Customer Experience Maps to Help Visualize the User Experience 189
Chapter 14: Creating Useful Persona Profiles 199
Chapter 15: Designing Usable Information Architectures 211
Chapter 16: Using Sketching to Generate and Communicate Ideas 237
Chapter 17: Designing Great Wireframes 247
Chapter 18: Using Prototypes to Bring Your Ideas to Life 263
PART IV: UX COMPONENTS DECONSTRUCTED 275
Chapter 19: Navigation UX Deconstructed 277
Chapter 20: Homepage UX Deconstructed 287
Chapter 21: Category Page UX Deconstructed 297
Chapter 22: Search UX Deconstructed 303
Chapter 23: Product Page UX Deconstructed 313
Chapter 24: Shopping Cart and Checkout UX Deconstructed 323
Chapter 25: Article and Content Page UX Deconstructed 335
Chapter 26: Photo UX Deconstructed 341
Chapter 27: Help and FAQ UX Deconstructed 349
Chapter 28: Forms UX Deconstructed 355
Chapter 29: Tables, Charts, and Data UX Deconstructed 365
Chapter 30: Great Client UX Deconstructed 371
Chapter 31: Designing for Behavioral Change 377
Chapter 32: Designing for Internationalization 385
Chapter 33: Designing for Mobile 395
Index 407
