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- Wiley
More About This Title Dynamic Strategy-Making: A Real-Time Approach forthe 21st Century Leader
English
Larry E. Greiner is professor of management and organization at the Marshall School of Business at the University of Southern California.
Thomas G. Cummings is professor and chair of the Department of Management and Organization at the University of Southern California.
English
The Authors.
1. Demise of Strategic Planning and Its Real-Time Replacement.
2. Lessons from Experience.
3. Lessons from Strategy Knowledge.
4. Building a Strategic System.
5. Making a Strategic Assessment.
6. Crafting a Strategic Statement.
7. Using Guided Involvement.
8. Leading, Changing, and Follow-Up in Real Time.
9. Facilitating Real-Time Strategy: A New Role for Consultants.
10. Real-Time Issues FAQ.
11. Last Words on Underlying Themes.
Appendix A: Coast Yellow Pages-A Research Case Study.
Appendix B: Gamma Bank-A Research Case Study.
Appendix C: Petrofuels Energy-A Research Case Study.
Appendix D: Johnson & Johnson Statement of Strategic Direction.
References.
Index.
