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- Wiley
More About This Title Managerial Economics, Eighth Edition
English
An introduction to managerial economics for students and professionals
Managers face decisions every day, and this book examines the main ones managers must address that can be guided by economic analysis. Managerial Economics, 8th Edition is suitable for undergraduate students and MBA candidates, as well as executives and other business professionals. The role of economics in management is presented in three main sections. The sections cover: pricing decisions, market competition, and decision-making applications. Topics addressed within the book's sections range from monopolies and oligopolies to demand analysis and optimal pricing.
English
William F. Samuelson and Stephen G. Marks are the authors of Managerial Economics, 8th Edition, published by Wiley.
English
Chapter 1 Introduction to Economic Decision Making
Section I: Decisions within Firms
Chapter 2 Optimal Decisions Using Marginal Analysis
Chapter 3 Demand Analysis and Optimal Pricing
Chapter 4 Estimating and Forecasting Demand
Chapter 5 Production
Chapter 6 Cost Analysis
Section II: Competing within Markets
Chapter 7 Perfect Competition
Chapter 8 Monopoly
Chapter 9 Oligopoly
Chapter 10 Game Theory and Competitive Strategy
Chapter 11 Regulation, Public Goods, and Benefit-Cost Analysis
Section III: Decision-Making Applications
Chapter 12 Decision Making under Uncertainty
Chapter 13 The Value of Information
Chapter 14 Asymmetric Information and Organizational Design
Chapter 15 Bargaining and Negotiation
Chapter 16 Linear Programming
Chapter 17 Auctions and Competitive Bidding (available online)
